diff --git a/package.json b/package.json
index 25b6deb..5c65481 100644
--- a/package.json
+++ b/package.json
@@ -54,6 +54,7 @@
   "devDependencies": {
     "all-contributors-cli": "^6.0.0",
     "babel-eslint": "^10.0.1",
+    "clipboardy": "^1.2.3",
     "cypress": "^3.1.5",
     "eslint": "^5.13.0",
     "eslint-plugin-import": "^2.16.0",
diff --git a/release.js b/release.js
new file mode 100644
index 0000000..49a7eaf
--- /dev/null
+++ b/release.js
@@ -0,0 +1,31 @@
+const url = require('url')
+const clipboardy = require('clipboardy')
+
+module.exports = async markdown => {
+  const URL = process.env.URL || process.env.NOW_URL || clipboardy.readSync()
+  const { host } = url.parse(URL)
+
+  if (host) {
+    let name
+    try {
+      name = require('./now.json').name
+    } catch (e) {
+      /* pass */
+    }
+
+    if (!name) {
+      try {
+        name = require('./package.json').name
+      } catch (e) {
+        /* pass */
+      }
+    }
+
+    const prefix = name ? `\`${name}\`: ` : ''
+
+    return [`${prefix}https://${host}`, '', markdown].join('\n')
+  }
+
+  // Use the available data to create a custom release
+  return markdown
+}
diff --git a/yarn.lock b/yarn.lock
index 916166d..4ecc37d 100644
--- a/yarn.lock
+++ b/yarn.lock
@@ -1308,6 +1308,11 @@ aproba@^1.0.3, aproba@^1.1.1:
   resolved "https://registry.yarnpkg.com/aproba/-/aproba-1.2.0.tgz#6802e6264efd18c790a1b0d517f0f2627bf2c94a"
   integrity sha512-Y9J6ZjXtoYh8RnXVCMOU/ttDmk1aBjunq9vO0ta5x85WDQiQfUF9sIPBITdbiiIVcBo03Hi3jMxigBtsddlXRw==
 
+arch@^2.1.0:
+  version "2.1.1"
+  resolved "https://registry.yarnpkg.com/arch/-/arch-2.1.1.tgz#8f5c2731aa35a30929221bb0640eed65175ec84e"
+  integrity sha512-BLM56aPo9vLLFVa8+/+pJLnrZ7QGGTVHWsCwieAWT9o9K8UeGaQbzZbGoabWLOo2ksBCztoXdqBZBplqLDDCSg==
+
 are-we-there-yet@~1.1.2:
   version "1.1.5"
   resolved "https://registry.yarnpkg.com/are-we-there-yet/-/are-we-there-yet-1.1.5.tgz#4b35c2944f062a8bfcda66410760350fe9ddfc21"
@@ -2045,6 +2050,14 @@ cli-width@^2.0.0:
   resolved "https://registry.yarnpkg.com/cli-width/-/cli-width-2.2.0.tgz#ff19ede8a9a5e579324147b0c11f0fbcbabed639"
   integrity sha1-/xnt6Kml5XkyQUewwR8PvLq+1jk=
 
+clipboardy@^1.2.3:
+  version "1.2.3"
+  resolved "https://registry.yarnpkg.com/clipboardy/-/clipboardy-1.2.3.tgz#0526361bf78724c1f20be248d428e365433c07ef"
+  integrity sha512-2WNImOvCRe6r63Gk9pShfkwXsVtKCroMAevIbiae021mS850UkWPbevxsBz3tnvjZIEGvlwaqCPsw+4ulzNgJA==
+  dependencies:
+    arch "^2.1.0"
+    execa "^0.8.0"
+
 cliui@^4.0.0:
   version "4.1.0"
   resolved "https://registry.yarnpkg.com/cliui/-/cliui-4.1.0.tgz#348422dbe82d800b3022eef4f6ac10bf2e4d1b49"
@@ -2329,7 +2342,7 @@ cross-fetch@2.2.2:
     node-fetch "2.1.2"
     whatwg-fetch "2.0.4"
 
-cross-spawn@5.1.0:
+cross-spawn@5.1.0, cross-spawn@^5.0.1:
   version "5.1.0"
   resolved "https://registry.yarnpkg.com/cross-spawn/-/cross-spawn-5.1.0.tgz#e8bd0efee58fcff6f8f94510a0a554bbfa235449"
   integrity sha1-6L0O/uWPz/b4+UUQoKVUu/ojVEk=
@@ -2997,6 +3010,19 @@ execa@0.10.0:
     signal-exit "^3.0.0"
     strip-eof "^1.0.0"
 
+execa@^0.8.0:
+  version "0.8.0"
+  resolved "https://registry.yarnpkg.com/execa/-/execa-0.8.0.tgz#d8d76bbc1b55217ed190fd6dd49d3c774ecfc8da"
+  integrity sha1-2NdrvBtVIX7RkP1t1J08d07PyNo=
+  dependencies:
+    cross-spawn "^5.0.1"
+    get-stream "^3.0.0"
+    is-stream "^1.1.0"
+    npm-run-path "^2.0.0"
+    p-finally "^1.0.0"
+    signal-exit "^3.0.0"
+    strip-eof "^1.0.0"
+
 execa@^1.0.0:
   version "1.0.0"
   resolved "https://registry.yarnpkg.com/execa/-/execa-1.0.0.tgz#c6236a5bb4df6d6f15e88e7f017798216749ddd8"